INTRODUCTION

In this digital marketing strategy proposal for Graduate Fashion Week, there will be different proposals for before the event, during the event and after the event. PRE-EVENT   DURING EVENT POST-EVENT  

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GRADUATE FASHION WEEK

In 2001, Jeff Banks set up the charity Graduate Fashion Week, along with Vanessa Denza and John Walford to unify both Uk and International universities to “create a stronghold for the creative industries.” It boasts 22 Catwalk shows each year, with presentations, live talks and workshops featuring leading names from the fashion industry. Ambassadors for […]

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